All companies, big and small, have one thing in common to
say about leads – which is that the leads are bad. Many companies can’t afford
to spend time on lead generation and therefore opt to buy lists.
Wednesday, 16 November 2016
Tuesday, 11 October 2016
Wednesday, 17 August 2016
Wednesday, 27 July 2016
3 Steps to Building a Prospect List With Zero Budget
Step 1: Pick Your Data Source
Regardless of the strategy you choose, the first thing you need to
identify is the source of where you are going to find basic information about
your potential customers. In most cases B2B sales professionals prefer LinkedIn
and other social media to search for certain types of leads. Using this source
of data will give you the advantage of identifying decision makers in your
target companies. It can also help you to enrich your leads with valuable
information that can be used later to personalize your outreach.
Tuesday, 3 May 2016
Thursday, 28 April 2016
Monday, 25 April 2016
Successful Prospect List Building
Prospect list building can make or break marketing
campaigns. Whether you a growing or established organization, if
your solution can target a large range of industries, it can be tough to
know where to start in prospect list building. Executing a lead generation
campaign when you don’t know to whom you are selling takes some ingenuity, but
it can be done. Here are a few ways to make your prospect list building
succeed.
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