Recently we blogged about how to prospect for new customers .
We mentioned that it's important to create a solid list of potential clients.
Now we going to delve more in that topic so that you can learn where you should
be pulling prospects from in order to create an optimal list.
1) Customer Referrals
Your current customers are perhaps your best brand
ambassadors, so make use of them! Word of mouth is probably one of the most
powerful tools. When you give amazing service to clients,they are for sure
telling their partners or other clients about it. Reach out to some of your
best clients and ask if they referred your products or services to anyone, and
then put them on your list!
2) Social Media
Social Media is quickly becoming, if not already, the
reigning champion in finding prospects. It's great in not only rapidly finding
prospects but also for communicating with them, nurturing relationships, and
sharing relevant content. Make sure you keep you Social Media up to date for
this could be a very powerful tool for your company.
Just how clean is your data? Identify where your data requires attention, allowing you to choose which areas to improve.
3) Networking events and TradeshowsGet Free Email Append Test from AverickMedia
Alright so this one may seem obvious, but its crazy how many
companies don't capitalize on this! As great as Social Media is, sometimes you
have roll up your sleeves and do things the old-fashioned way (which in my
opinion is a lot more pleasurable than the New-Age way).
4) Website Visitors
These are where those landing pages come in handy. When
someone enters an email to obtain more information on your product or service,
you just got yourself without event trying! Make sure you follow up with the
prospects with an email in order to turn them into a solid lead.
Article From: http://www.qnasolutions.us/blog